Online reputation managers earned salaries that ranged from $45,224 to $63,673 in May 2020, according to PayScale.com.

Public relations managers (who perform duties that are similar to those of online reputation managers) earned median annual salaries of $116,180 in April 2020, according to the U.S. Department of Labor. Ten percent earned $64,790, and the highest 10 percent earned $208,000 or more.

The Creative Group, a division of staffing leader Robert Half International, reports that search engine optimization/marketing specialists earned salaries that ranged from $49,000 to $95,000 in 2020.

Employers offer benefits such as paid holidays, vacations, and sick days; personal days; medical, dental, and life insurance; and retirement and pension plans. A large, well-known online reputation company such as Reputation.com will typically offer better benefits than a small “mom-and-pop” firm. Benefits provided by Reputation.com include:

medical, dental, and vision plans
flexible spending accounts for health and dependent care costs
health savings account
life and long-term disability insurance
401(k) plan
a flexible vacation policy
paid parental leave

Online Reputation Managers

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