Advertising Managers


Overview

Advertising Managers

Introduction

Advertising managers plan, organize, direct, and coordinate the operations of advertising firms. They may oversee an entire company, a geographical territory of a company's operations, or a specific department within a company. There are approximately 28,600 advertising and promotions managers employed in the United States.

Quick Facts


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Median Salary

$125,510

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Employment Prospects

Fair

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Minimum Education Level

Bachelor's Degree


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Experience

Internship


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Skills

Business Management


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Personality Traits

Conventional

Earnings

The median annual salary for advertising managers was $99,055 in 2020, according to Salary.com. The lowest 10 percent earned less than $75,467 and the top 10 percent earned more than $137,357 per year. The U.S. Bureau of Labor Statistics reports that, in May 2019, the median annual earnings for advertising and promotions managers was $125,510. The lowest 10 percent of advertising managers earne...

Work Environment

Advertising managers often work in comfortable offices near the departments they direct. Higher level managers may have spacious offices and may enjoy such privileges as executive dining rooms, company cars, country club memberships, and liberal expense accounts.

Managers often work long hours under intense pressure to meet advertising goals. Workweeks consisting of 55–60 hours at the of...

Outlook

Employment of advertising and promotions managers is expected to decline by 1 percent through 2029, according to the U.S. Bureau of Labor Statistics. Most recently, the coronavirus pandemic has negatively affected the advertising industry. Many companies have cut their advertising budgets in 2020, causing a decline in advertising sales. The long-term impact of the pandemic on the advertising in...

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