Podcasters


Overview

Podcasters

Introduction

Podcasting is the exchange of information using audio or video files (sometimes called vodcasting) that can be played on a computer, smartphone, iPod, or other portable media device. Podcasts are released to the Internet in regular episodes. People who create and distribute podcasts are called podcasters. Those who create videocasts may be called podcasters or vodcasters. The information available on podcasts covers a wide range of topics, from government and politics to kids and families.

Quick Facts


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Median Salary

$87,724

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Employment Prospects

Fair

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Minimum Education Level

High School Diploma


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Experience

Public speaking or broadcasting experience helpful


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Skills

Business Management


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Personality Traits

Creative

Earnings

Full-time podcasters earned $87,274 annually on average in 2020, according to ZipRecruiter. Many podcasters do not work full time, though, and many are self-employed. ZipRecruiter indicated that salaries ranged anywhere from $15,500 to $164,000. The Bureau of Labor Statistics reported that Web developers earned between $39,550 and $142,080 annually in May 2019, with median earnings of $73,760.<...

Work Environment

Most podcasters set up recording studios in their homes, which allows for greater flexibility in their working hours. Since podcast episodes are created and saved individually, podcasters can record several episodes in one day and release them as needed. Other podcasters, especially those who comment on current news and culture, record episodes on a daily basis.

Social media—Twitter, Ins...

Outlook

There are millions of podcasts available for download, but it is hard to earn a living as a podcaster. Many podcasters treat podcasting as a hobby or as a second career—earning their living from a regular full-time job. Podcasters who combine strong creative ability with marketing skills will have the best prospects of developing a loyal following and attracting advertising revenue.

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